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One of the challenges of selling signs is helping the customer look at the cost over the life of the sign. Larry Elliott [www.elliott-design.net] uses a chart on his website to quickly help put the cost in perspective. Click here to download a chart similar to Larry’s that’s ready to ...
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Aluminum composite material—a sandwich of two thin sheets of aluminum with a layer of plastic between—is a versatile material in the hands of a creative sign professional. You can fabricate sign faces, build add-on panels, make pole and pylon covers with just a router and adhesive. John Dutton, Quality Signs, ...
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The economy of the past few years have been hard on small businesses—the very businesses most sign shops serve. Ray and Rose Grossi of Midwest Signworks in Morris, IL, have felt the squeeze just like everyone. They've been established for over 25 years, but when things tightened up for their ...
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