Flat signs can deliver a dimensional look

When budget limitations put a 3D sign out of reach, have a Plan B ready

By Braun Bleamer

Posted on Monday, October 19th, 2015

Print Friendly, PDF & Email
Usually when a customer comes into the shop, it’s because they’ve seen some of my dimensional work out in the field and they want something comparable. One foot in the door, they see a barrage of similar signs on display and are now convinced that they must have one along those same lines.

Although the dimensional signs are by far the most eye-catching, I typically try to educate people on the different types of signs and materials available to them. I usually end up working up a price on a dimensional sign because that is what they believe they have to have.

Many times, however, I need to be creative and ready with a Plan B when the reality of the cost of a dimensional sign puts these customers at a loss. A lot of the dimensional signs that I do are for country clubs and resorts whose disposable assets are much more far-reaching than the average customer. Instead of allowing them to possibly walk out the door disappointed and with nothing, I show them how they can walk away happy, within their budget, and with a sign that does the trick.

Read this article and many more like it with a membership to SignCraft.

Already a SignCraft.com Member? Click here to log in.
- or -
Join today for full access to all of our exclusive content!
- or -
New users get 7 days FREE — Register Now!

Braun Bleamer’s shop, Jet Signs Inc., is in Palmerton, Pennsylvania.

Notify of

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Inline Feedbacks
View all comments
Would love your thoughts, please comment.x