Printed and cut graphics on a silver panel of Avery Colorchange wrap vinyl
Digital print with matte laminate, mounted on aluminum composite material panel
Digital print
Printed graphics for cancer benefit event
Digital print
Cut Gerber 220 vinyl film
“You can show a product like this canvas to a customer,” says Keith, “and tell them you can print on it, but it’s a lot better to show them how they can use it. I did this sample for my display area using photos of my son, Cade. When a customer sees the product used for a sign or display, they’re more likely to see how it could be working for them.”
Digital print with matte laminate, mounted on aluminum composite material panel over rusted steel tubing
Digital print on Aspire banner stock from Denco Sales, then hemmed and grommeted.
Printed on Avery translucent film
Printed on Ultraflex wallpaper film
“I printed the cat’s eyes on Avery reflective film,” Keith says. “It makes an interesting effect day or night. I often look for an opportunity to use a little reflective like that.”
Digital prints
Digital prints on truck with Avery Colorchange wrap film, and digital prints on the entry doors
Digital print
Digital print
Keith Smith (right)
Main sign is 4-by-25-ft., printed on Avery MP5 1005 film and laminated with Avery DOL1360 laminate and mounted on aluminum composite material. Keith uses this combination of wrap film and laminate on most of his prints and wraps. Secondary signs are 4-by-5-ft. Profile

Profile: Keith Smith

Caldwell, Idaho

By signcraft

Posted on Sunday, January 1st, 2017

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Shop name:
Brushworks Signs & Graphics

Shop size: 2200 sq. ft.

Staff: 3

Age: 37

Graphics equipment:
Roland VersaCAMM 540B printer/cutter
Graphtec 24-in. cutter
Adobe Creative Cloud software

I grew up around the sign business. My dad was a sign painter and I was around his work. We did signs, banners and billboards together. I learned a lot from him then worked in other sign shops and kept learning.

You have to learn most of the sign business through experience. They don’t teach this in college. I spent some time in college, but they weren’t teaching what I needed to know. Making signs involves a lot of different, practical skills plus knowledge of effective sign design.

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