What’s it cost to wrap this pickup truck?
Transforming a plain silver pickup into rolling advertising
By Ken Stiffler
Posted on Tuesday, February 28th, 2017
Materials:
274 sq. ft. of 3M IJ180cv3
film and 274 sq. ft. of 3M
8519 laminate: $1080
Misc. supplies: $100
Total materials: $1180
Labor:
Design and plan: 2 hours
Prep truck: 3 hours
Print: 4 hours
Cut graphics: 2 hours
Install: 16 hours
Total hours: 27 hours
We do a lot of wraps and find that the more we do, the more we get asked about them. Done well, they can turn a truck lettering job into high-impact advertising.
We generally like to wrap the background of the vehicle first, then place the main wording on as a separate layer of film. For me, this ensures the best possible positioning of the text. At times, when we printed the text as part of the background, a line of text would sometimes not be perfectly level, due to a flair or indention in the surface.
