Laser-cut 2mm corten panel with the rust patina created with acid then the weathered paint effect was done by hand. It was then sprayed with clear coat. It is illuminated with LEDs mounted to the back.

Follow-up: Giampiero Giovanelli

Fermignano, Italy

By signcraft

Posted on Wednesday, March 1st, 2017

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Shop name:
The Factory of the Signs

Age: 52

First featured in SignCraft:
May/June 1990

When Giampiero Giovanelli was featured in SignCraft back in March/ April 1998, he was building a growing sign business that handled all types of sign. He had a growing staff and new equipment. Changes in the economy and in technology have changed all that. In 2014, he closed his sign company, Visual Pubblicità, after over 25 years in business. Shortly after that he opened La Fabbrica Delle Insegne, which translates as “The Sign Factory.”

“With my new company,” says Giampiero, “I created a light, dynamic structure that allows me to choose the jobs that I like to do and provide better service to my clients. I specialize in the design and manufacture of creative signs, in contemporary, artistic, vintage and retro styles.

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