The property was a hazelnut orchard for many decades prior to Hailey and Peter purchasing it. A blight destroyed the trees a few years back but the beautiful orchard won’t be forgotten. The sign will be lit with LED lights and feature a fully 3D hazelnut tree. The leaves will be plasma cut steel, and the lettering will be 23K gold of course.
Each suite’s sign needs to tell the story of the garden and suite hidden behind it. The North Star suite will have a whimsical nautical theme throughout. An ancient and barnacled sea anchor and compass rose are the graphics with the scroll tying it all together.
The Under Hill Suite sign is designed to reflect the earthy suite and gardens. The secret getaway is symbolized with a lock and key—heart shaped naturally. The sign is a combination of plasma cut steel and routed Precision Board HDU board.
The Copper Crown is all about elegance for royalty. The classic scroll work ties the elements of the sign together. The same typeface (from is used on all of the signs, as is the simple scroll.

A sign maker’s dream

By Dan Antonelli

Posted on Sunday, December 31st, 2017

Then we began to design in earnest. The building designs and the sign concepts would inform each other. Certain elements of the designs would pervade throughout the project to ensure a harmonious look. There are three very distinct themes and yet everything needed to fit together seamlessly.

As the design for the suites was worked out, the sign designs were also in progress.

Nearest the road is the explorer’s suite, named the North Star. It is elevated to the second floor. With the stern of the ship poking out of the tower it will definitely be a landmark. The story for this suite will be illustrated both inside and through the garden with an eclectic collection of “artifacts” gathered on the owner’s many exotic journeys through the world.

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Dan Antonelli

Dan Antonelli owns KickCharge Creative (formerly Graphic D-Signs, Inc.) in Washington, New Jersey. His latest book, Building a Big Small Business Brand, joins his Logo Design for Small Business I and II. He can be reached at dan@kickcharge. com. Dan also offers consulting and business coaching services to sign companies. For more information, visit On Instagram: @danantonelli_kickcharge.