Design a winning trade show booth
By Dan Sawatzky
Posted on Monday, February 26th, 2018
Another first-place award
The new display was a hit during the four-day show this year. Our simpler message was much easier to understand. We received a wonderful response with more inquiries and many more leads than the previous year. We also garnered a second first-place Brass Ring Award for best display. When the judges came to present us with the award we asked them to help us with a small task. We had optimistically prepared a second decal announcing such a win. We had kept it secretly tucked behind our display until needed.
Next year we will be returning once more with a few small changes to tweak the display just a bit more. The booth will sport a new color and a different center display to keep things fresh. There will be some new models and drawings on the walls. But our message will remain very simple: We are going there to tell folks who we are and what we do.