Design & Price: 4×8 real estate sign

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they might have produced, and to quote a price for the job. Most of the details are left to the designer’s imagination. The object is to see how different sign makers approach the same project. Here’s the scenario these sign makers were given:

A local investment real estate company needs a 4×8 to advertise a piece of property. You have done some work for them in the past, and the salesperson who stops by your shop says they want something that will “stand out” in front of the wooded property.

Make a drawing of what you might have suggested to this customer and quote a price. Feel free to include any comments about how you might handle the sale.