“Luke had an existing logo I had to work with,” says Raychel. “He now has about 20 trucks and all are done with printed reflective vinyl.”
“This was another existing logo I had to design to work on four different types of trucks that were three different colors. It’s all printed on 3M vinyl.”
“I designed this logo and sign for a local client. The sign uses router-cut PVC letters on a panel of ½-in. PVC that’s roughly 3-by-4-ft.”
“I used this client’s existing logo and designed the sign to be very dimensional. It’s carved high density urethane board on a 42-in.-diameter aluminum panel with router-cut HDU letters, and mounted on an aluminum post.”
“Embody had an existing logo that was all Times Roman text. I couldn’t live with it being right next door to me, so I changed it up and updated the logo to better suit them. I designed two partial wraps to go on two different color cars.”
“I designed this logo with Rachel Svenson, then designed the dimensional sign. The sign is roughly 4-ft. tall and 2-in. HDU with 1-in. HDU letters.”
“I redesigned their logo, then did a new sign and also their van. The sign is about 4-by-5-ft., multi-level sandblasted HDU board with carving.”
“Larsen Dental, in Beaver Creek, Wisconsin, contacted me to design a logo and dimensional sign. They loved Anchor Realty so much they wanted similar details. The 40-in.diameter sign is many layers of HDU with hand-carved fleur de lis and finished with gold leaf.”
24-in.-wide carved HDU sign finished with gold leaf lettering, done for a client’s summer home in Vermont
“I revamped this logo and designed the wrap, which is printed on 3M vinyl.”
“I designed this for all their trucks and a trailer. It’s printed and contour cut 3M vinyl.”
“We started with the architect’s design then added the dimension and fabrication details. It’s 36-by-42-in. HDU with routed PVC. The accents are real rolling pins.”
“I designed the logo and truck graphics, which were printed and contour cut from 3M vinyl.”
“My favorite sign! It was done for a friend on Martha’s Vineyard. I had total free rein for design and fabrication. It’s 40-by30-in. all HDU with hand-carved HDU scrolls and gold leaf.”
“I recreated and hand painted this design, using a client-provided photo that was taken in 1929. Rachel Svenson did the pinstriping.”
“This is the latest version of this logo. The original was painted in the ’90s, but this one was printed and contour cut from 3M vinyl.”
“I designed this 30-by-60-in. HDU sign with gold leafed lettering for a local school.”

Raychel O’Donoghue

Burlington, Massachusetts

By signcraft

Posted on Wednesday, June 26th, 2019

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Shop name:
Lexington Signs and Graphics

Shop size: 2000 sq. ft.

Staff: Two, part-time

Graphics equipment:
Roland VG-540 printer/cutter
Graphtec 30-in. plotter

On Facebook as Lexington Signs & Graphics
It wasn’t long after Raychel O’Donoghue first went to work in a sign shop in 1985 that she decided that she wanted to be a sign painter. Computers were not yet heavily involved in the industry, and she wanted to learn to hand letter. Raychel went on to attend the Butera School of Art in Boston to learn the trade. After school, she moved to Martha’s Vineyard for a while, then came back to the Boston area to open her own shop. SignCraft spoke with her between projects on a busy afternoon:

25 years and counting: It’s been a busy 25 years or so. I have a nice shop with two garage bays, and one part-time helper and lots of amazing subcontractors. I design and finish the signs, but I don’t actually build a lot of them. I do the designs and oversee the projects.

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