“This is sandblasted cedar with the letters finished with 23k gold leaf,” says Art. “The carved HDU bagel sprayed with automotive urethane with a dustpan full of shop floor sweepings thrown into the wet clear for garnish gives new meaning to ‘Everything Bagel’!”
Cut and layered PVC board with cut vinyl copy
Art sprayed the two-tone panel with urethane, then used 1 Shot lettering enamel and cut vinyl for the lettering.
The main copy is cutout 2-in. HDU board with PVC board backers and sprayed with an automotive pearl color fade. Secondary copy is cut.
Two layers of CNC-router-cut HDU board with lettering finished in 23k gold leaf
Cut vinyl film
Cutout PVC letters with 22k gold leaf vinyl faces and cut vinyl copy on clear acrylic backer with an etch-look cut vinyl panel. Cigar is PVC pipe with a fiberglass burnt end and tapered end, wrapped with brown floor protection paper which was then airbrushed with accents and sprayed with matte automotive urethane clear. The cigar label is an eco solvent digital print.
Cut vinyl film
Cut vinyl film
“This is my design for a new marketing campaign,” says Art. “It was sprayed in house with full-blown faded automotive urethane pearls and clear coat with the help of Waterway colleague Todd Bright. The lettering is all layered cut vinyl. Thirty done so far, twenty more to go this year!”
Deli and background panel are cut from 1-in. vinyl-faced foam board. The sandwich and woodgrain background are digital prints, and the sandwich is mounted on a PVC cutout.
Art’s design and lacquer paint job, circa 1987, with lettering by the legendary Russ Mowry
Cut vinyl film with a fade done with automotive urethane paint
Cutout PVC letters with cut vinyl faces on a brushed aluminum composite cabinet over a welded aluminum frame. The logo is a digital print.
Vinyl lettering on cutout ¾-in. overlaid plywood panel finished with enamel paint
Cutout layered PVC letters and cut vinyl secondary copy on PVC board panel over a welded aluminum frame. Posts and custom brackets are aluminum with masonry bases.

Art Amerman

Wyckoff, New Jersey

By signcraft

Posted on Tuesday, August 27th, 2019

Print Friendly, PDF & Email
Shop name:
A&A Signs

Shop size: 1400 sq. ft.

Age: 62

Graphics equipment:
Roland SP540 printer
Summa S-class 48-in. plotter
EMseal laminator
Roland EGX-350 engraver
Signlab software

Race cars and custom paint have led more than one person to a career in sign making. That’s the path Art Amerman has followed—learning the wide variety of skills along the way that make you successful in a custom sign shop. Ultimately it has brought him to a “day job” handling the graphics for the New York Waterway—the ferry boats, buses and informational signs for this very busy transportation system. We’ll let Art tell you how he landed there:

As a young man, I always had an interest in cars and trucks, but how they look has always captivated me more than what makes them run. My interest led me to spend many of my early working days in auto body shops. There I developed skills as a welder, painter and Bondo sculptor. I also spent a lot of time doing fiberglass repair and fabrication while working as a mold maker with an automotive aftermarket company.

Read this article and many more like it with a membership to SignCraft.

Already a SignCraft.com Member? Click here to log in.
- or -
Join today for full access to all of our exclusive content!
- or -
New users get 7 days FREE — Register Now!

Notify of

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Inline Feedbacks
View all comments
Would love your thoughts, please comment.x