This was one of the early sample signs we created during the last big economic downturn. I was inspired to incorporate dynamic bracketed into my sign designs. I knew I would need some great samples to sell this idea to future customers.
With the creation of the Sayers Harbor sign I was inspired with plenty more ideas. The idea of incorporating negative space with dimension was also a new idea about this time.
This was also a time to do all those projects I had put off during the good times. In the center of my library there was a spot that was begging for a dramatic feature. This sextant was just the ticket. This piece won two major awards and brought a lot of good attention to our work.
This was a time to dust off all those wonderful ideas that had been simmering in my head for years. I did lots of sketching and brought them to life as small dimensional sample signs.
I’ve already begun sketching out my ideas for the sample signs I hope to get to this time. Each will be fun and engaging. They will serve to keep my mind occupied and also to help me learn new things I’ve been dying to try for a long time.
I’m digging through my “great ideas that never got used” file as well. There’s one sign there I’ve longed to build for the last twenty years. This will make a wonderful sample piece for the studio!

Making the most of slow times

One approach to dealing with the economic fallout of the coronavirus health crisis

By Dan Sawatzky

Posted on Monday, April 27th, 2020

Print Friendly, PDF & Email
We are definitely heading into a time of uncertainty. Putting aside the health concerns and the potential effects of the virus that is around us, as business owners we also face potential economic uncertainty as well.

In our shop, we’ve already had pending contracts and projects put on hold indefinitely. We do a lot of work for theme parks, and many of them have announced closures. Other parks have locked down all capital projects indefinitely. Public events are being cancelled, and in the news we hear of many businesses that are closing their doors for the duration.

What does the future hold? How will we get through this? Those are tough questions without a doubt. As we ponder our options I think back to the last time business evaporated during the “Great Recession.” I clearly remember going to work each day, often for weeks at a time, without a paying project to work on—and no prospects for the foreseeable future. What did I do in those days?

Read this article and many more like it with a membership to SignCraft.

Already a Member? Click here to log in.
- or -
Join today for full access to all of our exclusive content!
- or -
New users get 7 days FREE — Register Now!

Dan Sawatzky's shop, Sawatzky's Imagination Corporation, is in Chilliwack, British Columbia, Canada. Dan shares his experience in his Sign Magic Workshops on 3-D sign making, and his Sculpting Workshop.

Notify of

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Inline Feedbacks
View all comments
Would love your thoughts, please comment.x