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What’s it cost to produce this 72-by-44-in. overlaid plywood sign?

October 29th, 2018 by

Materials: One sheet of ½-in. overlaid plywood: $60 Cutting charge: $25 White Oracal 751 film, 24-by-10-in.: $20 Digital prints: $10 Application tape: $6… Read More

Sell the subtle aspects of branding

October 29th, 2018 by

One of many lessons I’ve learned from visiting Disney theme parks is the importance of branding, which is the way a business creates… Read More

Signs deliver powerful first impressions

October 29th, 2018 by

When it comes to making a good first impression, nothing compares to the impact a great sign or truck wrap can make. It… Read More

Designer at work: David Hassan

October 31st, 2018 by

With roots in Colonial times and classic maritime signs and graphics, Cohasset, Massachusetts, has a rich history of carved graphics. Decades ago, it… Read More

Profile: Peter Blackman

October 31st, 2018 by

Shop name: Blackman Designs Shop size: 900 sq. ft. Staff: 2 Age: 66 Graphics equipment: Roland VS-540 printer/cutter Royal Sovereign laminator Online:… Read More

Profile: Judy Grossman

October 31st, 2018 by

Shop name: JG Designs Shop size: 1500 sq. ft. Age: 68 Read this article and many more like it with a subscription to… Read More

Profile: Dennis Stanworth

October 31st, 2018 by

Shop name: Stanworth Signs Shop size: 600 sq. ft. Age: 53 Graphics equipment: Roland GR540 plotter Online: While many sign business owners… Read More

Plain talk about getting deposits

October 30th, 2018 by

Really, it’s simple. If someone asks you to do work for them, you should expect to be paid for your time. Call a… Read More

Design & Price: 3D sign for a law office

October 31st, 2018 by

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More


October 31st, 2018 by

Mike Fast, 1940–2018 Mike Fast of Andrew Mack & Son Brush Co. died September 29, 2018. Those who bought brushes from Mike or… Read More