Author Archives: Gary Anderson

Gary Anderson’s shop, Bloomington Design, is in Bloomington, Indiana. Now retired, he has contributed to SignCraft for over 35 years, and authored two books: Signs, Graphics & Other Neat Stuff and More Signs, Graphics & Other Neat Stuff, both published by SignCraft.

Give site signs the impact they deserve

There are extraordinary temporary site signs that get done for high budget projects, but as a rule those don’t apply to the everyday… Read More

Choosing the right typeface

Which typefaces would you take to a desert island? Every designer has his or her favorite typefaces—ones that are so useful and so… Read More

Using acrylic latex paint for sign finishes

One of the biggest changes in our shop in the last ten years is the exclusive use of water-based acrylic house paint for… Read More

Color and your customers

Choosing colors involves a certain amount of risk, as your clients may not share your enthusiasm or vision for color. It is an… Read More

Building great-looking, durable posts

The most common structural member for sign mountings is a post. And perhaps the most common sign use is a 4-by-8-ft. overlaid plywood… Read More

Basic sign structures: Posts, Boxes and Fences

The structures that support freestanding signs can do a lot more than hold up the sign faces. They are a part of the… Read More

Creating appealing 3-D signs

How much money do we have to work with? Does it need to be conservative, creative or wild? How willing is the client… Read More

The ones that got away

Most of us do a lot of signs that are what I call “professional.” It’s a clean, legible design that delivers the message… Read More