Give site signs the impact they deserve
There are extraordinary temporary site signs that get done for high budget projects, but as a rule those don’t apply to the everyday… Read More
Author Archives: Gary Anderson
Choosing the right typeface
Which typefaces would you take to a desert island? Every designer has his or her favorite typefaces—ones that are so useful and so… Read More
Using acrylic latex paint for sign finishes
One of the biggest changes in our shop in the last ten years is the exclusive use of water-based acrylic house paint for… Read More
Color and your customers
Choosing colors involves a certain amount of risk, as your clients may not share your enthusiasm or vision for color. It is an… Read More
Building great-looking, durable posts
The most common structural member for sign mountings is a post. And perhaps the most common sign use is a 4-by-8-ft. overlaid plywood… Read More
Basic sign structures: Posts, Boxes and Fences
The structures that support freestanding signs can do a lot more than hold up the sign faces. They are a part of the… Read More
Creating appealing 3-D signs
How much money do we have to work with? Does it need to be conservative, creative or wild? How willing is the client… Read More
The ones that got away
Most of us do a lot of signs that are what I call “professional.” It’s a clean, legible design that delivers the message… Read More
