Author Archives: John Deaton

What’s it cost to produce this window lettering job?

One of my customers who had bought an auto repair garage stopped by to say he wanted the front window lettered. He told… Read More

What’s it cost to produce this 72-by-44-in. overlaid plywood sign?

Materials: One sheet of ½-in. overlaid plywood: $60 Cutting charge: $25 White Oracal 751 film, 24-by-10-in.: $20 Digital prints: $10 Application tape: $6… Read More

What’s it cost to produce this truck lettering?

Materials: 24 sq. ft. black Oracal 751 film: $24 16 sq. ft. white Oracal 751 film: $16 6 sq. ft. gray Oracal 751… Read More