Category Archives: Articles

Design drives successful digital prints

To say digital printing is everywhere would be an understatement. Vehicle wraps, flat signs, wall coverings, floor graphics, stickers, windows—it’s everywhere and then… Read More

Nostalgia race cars deserve classic hand lettered graphics

With the recent surge in popularity over the last few years of restoring old drag cars, hand-painted lettering has become much more valuable… Read More

The power of before-and-after

As designers and artistic people, I think it comes naturally for most of us to view the existing logos, signs and truck wraps… Read More

Today’s tools for learning

When you’re learning to hand letter, there’s not much of a replacement for watching a skilled craftsperson lay down perfect strokes with a… Read More

Combining traditional skills and today’s technology

I turned 65 this past year—an age when most think seriously about retiring. Not me! I enjoy what I do far too much…. Read More

Design Clinic: New design for a truck fleet

Long-established companies are some of the more difficult clients to get to make changes in their outward appearance. You’ve heard the adage, “If… Read More

Design & Price: 3D residential sign

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

What’s it cost to produce this 48-by-42-in. 3D sign?

Materials: HDU board: $215 Paint and misc: $144 Total materials: $359 Labor: Sales/design/file prep: 3 hours Precut panels to shape: 1 hour Finish… Read More

Art Amerman

Shop name: A&A Signs Shop size: 1400 sq. ft. Age: 62 Graphics equipment: Roland SP540 printer Summa S-class 48-in. plotter EMseal laminator Roland… Read More

Jeff Cahill

If your SignCraft collection goes back that far, you’ll find Jeff Cahill on the cover of the Summer 1983 issue, along with a… Read More

Kurt Gaber

Shop name: Gaber Signs Shop size: 3000 sq. ft. Staff: Two full-time Age: 54 Graphics equipment: Roland XR-640 printer/cutter FlexiSign Gerber Omega Three… Read More


Hand-lettered signs bear the maker’s mark Dear SignCraft, Back in the day B.C. (Before Computers), I studied and admired many hand-lettered signs. Being… Read More

Shop Trucks

Send us a photo of your shop truck today at or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More

Signs We’ve Seen

We’d like to see your work! …or photos of signs you’ve seen. Email them today to or mail to SignCraft, PO Box… Read More

Tips & Tricks

Tired of working on the ground? Get a lift! As we get older, it often gets harder to get down to sit on… Read More

From Blanded to Branded: Don’t blend in. Stand out.

About nine months ago, an HVAC contractor in Jacksonville, Florida, reached out to us to discuss the idea of renaming and rebranding his… Read More

Use paints and finishes to add value

Source list: Paints and finishes 1Shot Paints: Lettering and bulletin enamels, background finishes, specialty finishes Akzo Nobel: Base coat/clear coat paint system… Read More

Adding a large format printer? Ramp up your Photoshop skills

Considering purchasing a large format printer? There are a lot of manufacturers and models to choose from. You’ll surely make an informed decision…. Read More

Create a finish with the look of brass or pewter

The look metal makes for an interesting effect on letters and graphics, and we like to use that. Here’s our formula for a… Read More

Design & Price: 32-sq.-ft. freestanding sign

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More