Category Archives: Articles

Layout skills set your work apart

Technology has made the process of making signs easier than it was back when you had to spend years as an apprentice learning… Read More

Design Clinic: Banner makeover

How many banners do we see strung up between two posts these days? They seem to be everywhere. Crumpled, leaning to one side… Read More

Chuck Peterson

Shop name: Chuck Peterson Designs Shop size: 600 sq. ft. Age: 64 Graphics equipment: Gerber Signmaker IVB Gerber Edge printer Gerber Omega software… Read More

Design a winning trade show booth

I’ve heard it said many times that creating a sign or display is much more difficult when we do it for ourselves. I’m… Read More

Don Edwards

Shop name: Knightworks Design Shop size: 2900 sq. ft. Staff: 3 Age: 60 Graphics equipment: Roland True-Vis printer/cutter Online: Don and his… Read More

Russ Mills

Shop name: Russ Mills Signs Shop size: 1300 sq. ft. Age: 53 Graphics equipment: 30-in. Summa plotter SignLab software Adobe Illustrator Adobe Photoshop… Read More

Shane Durnford

Shane’s work was first featured in the July/ August 1999 issue of SignCraft and in many articles—and on several of our covers—after that…. Read More

Design & Price: Sailboat transom

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More


Bill Riedel: Portraits and Stories I can’t think of many Letterheads or Walldog meets that I’ve heard about—or have been to—where Bill Riedel… Read More

Shop Trucks

Send us a photo of your shop truck today at or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More

Tips & Tricks

Low-tech letter production Just wanted to share this tidbit with you about a job we did recently. The customer was in a big… Read More

Tired of digging posts? Drive them in.

The posts for this sign were installed using a post anchor system called Oz-Posts, which are galvanized steel post anchors that you drive… Read More

Branding for local businesses vs. corporate ID

TJ Maxx just had their grand opening here in Jackson Hole. The parking lot was overflowing and the store was packed. The signs… Read More

5 steps that make Photoshop lettering effects easy

I do most of my sign layouts for printed graphics in Photoshop—it’s a very powerful tool for sign makers. One of the main… Read More

Finding work beyond your neighborhood

The biggest challenge most sign companies have today is trying to be competitive in a tough competitive landscape, which is enabling more and… Read More

Essential tools for sign makers

One of the ways you can add to your bottom line without raising your prices is to boost your efficiency. It’s the old… Read More

The laser makes short-run POP displays practical

“I know that some sign people find a niche for their laser work then more or less stay there,” says Mike Duran, Insight… Read More

Design Clinic: Cargo van

Cargo van graphics always seem to catch my eye. They give you a big canvas to work with, and plenty of room to… Read More

6 steps to better pinstriping designs

What really makes a good design in pinstriping? Have you ever tried to break it down and see why certain designs work better… Read More

A sign maker’s dream

Imagine a project where the first thing on the agenda are the signs. This is before the business is named, before the buildings… Read More