Category Archives: Articles

Design Clinic: Sandblasted entry sign makeover

There was a time when it seemed that everyone wanted a sandblasted redwood or cedar sign. They are warm, strong, and the sandblasted… Read More

Before and after: Three redesigned truck wraps

While it’s always fun to work with new businesses to engineer a new brand and truck wrap for their fledgling business, more often… Read More

Use these templates to build panelized layouts

Panelized sign layouts have a history that goes back to post-war Chicago. These split panel signs generally use vibrant colors and interesting shapes… Read More

Designer at work: Randy Howe

Randy Howe’s shop, Getzum Exposure, is in the small town of Port Dover on the shores of Lake Erie. It’s a small town… Read More

Stripes & Graphics: Ken Klim

Along with the 4-by-8s, storefront signs and truck lettering jobs at his sign shop, Ken Klim has always done plenty of pinstriping—and automotive… Read More

Profile: Danny Dean

Shop name: Dynamic Signs Design Shop size: 1200 sq. ft. Staff: Danny and Sherry Dean Age: 60 Graphics equipment: Graphtec FC-5100 cutter ULTRA-Flex… Read More

Profile: Donna Larocque

Shop name: Donna Larocque’s Sign Shoppe Shop size: 560 sq. ft. Staff: Donna plus part-time help as needed Graphics equipment: Graphtec CE5000-60 cutter… Read More

What’s it cost to produce this truck lettering?

Materials: 24 sq. ft. black Oracal 751 film: $24 16 sq. ft. white Oracal 751 film: $16 6 sq. ft. gray Oracal 751… Read More

Design & Price: Tow truck lettering

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Shop Trucks

Send us a photo of your shop truck today at or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More


Who needs dimensions? Dear SignCraft, Thought you might like this photo I got from a customer when I asked them to send measurements… Read More

Tips & Tricks

Using Evernote for job tracking and history I use the Evernote app to keep track of all customer communications, which is something I… Read More

David DeMeo

Shop name: Sign Effects Shop size: 5000 sq. ft. Staff: 3 full-time and 2 part-time Age: 47 Graphics equipment: Roland 545 printer/cutter Roland… Read More

Abracadabra: Find the magic in Photoshop’s Content-Aware tools

Adobe added Content-Aware into Photoshop in CS5 in 2010. Wow! It was and is a game changer. Over the years since its initial… Read More

Wasting time, wasting materials, wasting money?

For years I tried to “save money” by keeping scraps of every type of material we use. I looked at it like it… Read More

Why a laser fits so well in a sign shop

Source list: Laser engraving/cutting Acsys Laser AP Lazer Boss Laser Epilog Laser Gravograph Trotec Laser Universal Laser… Read More

Designer at work: Curt Stenz

1970 found Curt Stenz lettering his first signs in his parents’ basement and doing posters at high school. From there it was a… Read More

Pinstriping in the sign shop

While some pinstripers have a specific niche that they focus on—like bikes or street rods or classic cars—and primarily do pinstriping, plenty of… Read More

Design Clinic: A few recent projects

Once upon a time, when hand-crafted things were the rule and not the exception, craftspeople seemed to understand what it was going to… Read More

What’s it cost to produce this freestanding sign?

Materials: One sheet of ½-in. PVC board: $121.54 PVC posts and finials: $68.12 One sheet ¾-in. overlaid plywood: $86.82 Cutting charge: $4.85 Cutting/painting… Read More