Variety is the spice of life
…and a wise business plan for a pinstriper or sign maker
Why color is so important in building effective, memorable wraps The classic look of western red cedar, gold leaf and paint In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they... Read More In theme signage—and often in commercial signage—signs help create a story I can’t remember how I first came across Monte Rogers and his great-looking sign work. I have a hunch that I heard about... Read More Wanted: Chester Cunningham’s Sign Design Notebook Dear SignCraft, I’ve been really hot on the work of the late Chester Cunningham, but it is... Read More Timesaving shortcuts from SignCraft readers We’d like to see your shop vehicles!
Your customer’s brand deserves its own unique colors
What’s it cost to produce this 24-by-30-in. sandblasted sign?
Design & Price: 4-by-10-ft. storefront sign
Signs can tell a powerful story
Monte Rogers 1953–2019
Letters
Tips & Tricks
Shop Trucks
More great substrate storage rack designs
Our recent feature, Build one of these handy racks to store sheet goods, brought us more great designs for sheet goods storage racks.... Read More
What would you get for this 4×10 ACM sign?
Jot down your price for this project: The owner of a towing company whose trucks you letter is opening a speed shop. He... Read More
Fancy isn’t always better
Neuropsychology has recently “discovered” something that top sign designers have known for a long time: Clean, simple letter styles are read much faster... Read More
Build one of these handy racks to store sheet goods
Handling and storing sheet goods is a fact of life in the sign business. Doing it efficiently takes the hassle away, speeds production... Read More
