Creating a theme and a package for an ice cream parlor
There’s more to the experience than handing folks an ice cream cone
By Dan Sawatzky
Posted on Tuesday, April 30th, 2019
We have an extremely fun job currently in progress in our shop. A regular client of ours recently asked us to work up some ideas for a new ice cream parlor. Like most of their projects, the plan was to phase the project over a few years, but the design needed to be fully worked out from the start.
The design included the storefront, fence, sign and a photo op. Since we have worked together for many years they trusted us to come up with great ideas. All we had to work with was a grainy (and small) photo of the very plain building/business they had purchased.
We pitched a tiki theme. In our initial presentations we always go for the gusto. You can always go smaller if you need to, but this is our very best opportunity to sell the dream project.
Dan Sawatzky's shop, Sawatzky's Imagination Corporation, is in Chilliwack, British Columbia, Canada. Dan shares his experience in his Sign Magic Workshops on 3-D sign making, and his Sculpting Workshop.