Themed signage down on the farm
Every sign helps tell the story
By Dan Sawatzky
Posted on Thursday, October 24th, 2019
We’ve long wanted to do farm signs. But even though we live in a farming community, we have done only a handful of farm sign projects through the years. Recently, we were delighted to get a call about doing a bunch of dimensional signs for a large pumpkin farm in Gretna, Nebraska.
We had met the owners last year at a large theme park convention in Orlando. They had attended a presentation which I had been privileged to give at the theme park expo about the “Importance of Story for Small Theme Parks.” They felt we were the perfect company to help them tell the story of their farm.
They ﬁrst ﬂew me down to Nebraska for three days of meetings. I toured the farm with the family and learned about their unique operation, which they had started thirty-ﬁve years previously. I answered endless questions over those days but I was also all ears as they told me about their operation. I was there to discover the story we would tell with the signs.